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Apparel and watch brands sponsoring Olympic Games walk a tightrope on the tone and messaging of their campaigns | South China Morning Post
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
NIKE TO SUPPLY OLYMPIC COMMITTEE (IOC) AT RIO 2016
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Simone Biles Leaves Nike for a Sponsor That Focuses on Women - The New York Times
Trend Spotting at Rio 2016: Nike's Olympic Jacket and Under Armour's Trend Spotting at Rio 2016: Nike's Olympic Jacket and Under Armour's $1,200 Leotard,200 Leotard | SGB Media Online
Best Ambush Marketing Campaigns
Nike, Coca-Cola Are the Brands Most Associated With the Olympics
Opinion | Allyson Felix: My Own Nike Pregnancy Story - The New York Times
Ambush Marketing: How Nike Made Olympic History | by Chelsea Rose | Medium
Simone Biles' Olympic Sponsors Praise Her For Putting Mental Health First : Live Updates: The Tokyo Olympics : NPR
Nike's Shifts in Track and Field Are Top of Mind as Trials Begin - The New York Times
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Nike set to become first major sponsor of Los Angeles 2028
LA28-USOC joint venture snags Nike as first partner
Nike accused of cutting sponsorship pay for pregnant athletes in the New York Times - Vox
This Is How Much Nike Dominates American Track - FloTrack
London 2012 Olympics will not take legal action over Nike ad campaign | Advertising | The Guardian
Nike runs outdoor ad celebrating Farah's double Olympic victory
British Olympic hopefuls hit by Nike sponsorship cuts | Sport | The Times
Allyson Felix, an Olympic medalist who split with Nike over maternity rights, signs with Athleta — Quartz at Work
How Nike Brilliantly Ruined Olympic Marketing Forever
NIKE TO SUPPLY OLYMPIC COMMITTEE (IOC) AT RIO 2016